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Advertising Design/Multimedia Productions

This is a two-year course offering an overview of graphic arts fields including advertising, design, illustration, logo and symbol design, computerized graphic design, basic web page design and typography. First-year students learn design principles, advertising and marketing theories, basic computer operations and introduction to design software packages. Second-year students create independent design projects in areas of interest, including audio production, video production, digital photography and web page design.

Advertising Design/Multimedia Productions Tour

Skills/Topics Covered

  • Macintosh Computers
  • 35 MM DSL Cameras
  • Digital Video Cameras
  • Adobe Software: Illustrator, Photoshop, InDesign (year one)
  • Premiere Pro, After Effects, Lightroom (year two)
  • Color Theory
  • Design Principals
  • Design Elements
  • Design Theory
  • Photography
  • Videography
     

Internship Experiences

  • WKTV (Videographer)
  • Outside Community Projects
     

Opportunities for Additional Education in the Field

  • Two and four-year programs in higher education
     

Articulation Agreements/College Credit

  • MVCC 6 Credits in Digital Apps
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Potential Careers with CTE Training

  • Print shops
  • Sign shops

Potential Careers with Additional Training

  • Art Director
  • Creative Director
  • Drafter (Architecture and Engineering)
  • Film and Video Editor
  • Graphic Designer
  • Industrial/Product Designer
  • Marketing Manager
  • Multimedia Artist/Animator
  • Technical Writer
  • Web Designer
  • and many more!